Mass Beauty & Personal Care Products Market, Forecast, Trend, Analysis & Competition Tracking - Global Market Insights 2021 to 2031

Market Snapshot

As per latest industry analysis published by Fact.MR, the global mass beauty & personal care products market reached a valuation of around US$ 450 Bn in 2020, and is slated to accelerate at a CAGR of 6% to top US$ 800 Bn by 2031. Demand for oral hygiene products is set to increase at a CAGR of 5% across the assessment period of 2021 to 2031.

Key Insights Provided in Mass Beauty & Personal Care Products Industry Survey:

• Mass Beauty & Personal Care Product Sales Forecasts (2021-2031)
• Growth Drivers and Restraints for Mass Beauty & Personal Care Product Suppliers
• Mass Beauty & Personal Care Products Market Size
• Detailed Segment Analysis of Mass Beauty & Personal Care Products
• Mass Beauty & Personal Care Products Market Share
• Competition Analysis of Mass Beauty & Personal Care Product Manufacturers
• Mass Beauty & Personal Care Products Market Trends in 2022
• Key Innovations of Beauty & Personal Care Products
• Impact of COVID-19 on Mass Beauty & Personal Care Product Demand
• Market Advice for Mass Beauty & Personal Care Product Providers

Mass Beauty & Personal Care Product Consumption Analysis from 2016-2020 Vs Market Outlook 2021-2031

As per Fact.MR – a market research and competitive intelligence provider, the global market for mass beauty & personal care products progressed at a CAGR of over 3% from 2016 to 2020 to reach US$ 450 Bn.

Increasing rate of adoption and rising popularity of beauty & personal care products are prime reasons driving the mass beauty & personal care products market.

Improving quality of life, advantageous results of beauty & personal care on self-esteem, and consumer shift towards vegan mass beauty & personal care products are a few factors that are expected to propel market growth over the forecast period.

Rising dental problems due to wrong eating habits and rise in the popularity of herbal products are driving demand for oral care products, globally. Moreover, increasing premiumization and consumer demand for fragrant mass beauty & personal care products are accelerating market growth.

Considering these factors, the market is projected to register a CAGR of 6% to top US$ 800 Bn by 2031.

How is Evolving Consumer Behaviour for Mass Beauty & Personal Care Products Stimulating Market Growth?

Demand for mass beauty & personal care products is increasing, as consumers become more aware of their health, safety, and security.

Increasing demand for new grooming products is prognosticated to encourage leading mass beauty & personal care products for hair manufacturers to expand their product portfolio. There is still a wide range of hygienic and beauty needs of consumers required to be addressed or catered to.

Manufacturers are prophesied to introduce new offerings in the market to take advantage of the unmet personal care needs of consumers. Vendors could involve consumers as participants in the development of new mass beauty & personal care products. This is envisioned to help vendors to customized mass beauty & personal care products for consumers.

With more people nowadays understanding the need for personal care, rising demand for customized personal hygiene products is fueling market growth.

What are the Key Challenges Faced by Manufacturers of Mass Beauty & Personal Care Products?

Certain restraints are pulling back the growth of the mass beauty products market, globally. Harmful effects of chemicals and synthetic products are key factors challenging the growth of the market. Lack of use of good quality chemical ingredients may cause harm to the skin, which isn’t boding well for market expansion

High manufacturing and marketing costs of safer products, easy availability of counterfeit products, and high competition prevailing among vendors for different product categories are several critical challenges that are hindering market growth.

Which Regional Market is the Most Lucrative for Suppliers of Mass Beauty & Personal Care Products?

Asia Pacific is the global market leader in mass beauty & personal care products. Revenue in the Asia Pacific region is expected to double by 2031.

In the Asia Pacific region, China, India, and Vietnam will offer lucrative growth opportunities to market players, mainly due to the surging millennial population.

Amid the growing occurrence of hair thinning, volume loss, dryness, and many other concerns, hair care products are coming around as the most cost-effective solution to treat these.

Further, surging number of health and wellness-conscious consumers, growing desire for self-care products, and increasing interest in regimens and routines are fueling demand for skincare products in the region.

Increasing demand for mass beauty & personal care products for skin in Brazil, as well as expanding opportunities for mass beauty & personal care product manufacturers in the hair market in Canada, are contributing to global market growth prospects for mass beauty & personal care products.

Country-wise Analysis

What is the Mass Beauty & Personal Care Product Demand Outlook for the U.S.?

Value of the mass beauty & personal care industry in the United States is expected to increase 2.7X by 2031.

Growing prevalence of skin diseases, shifting interest of consumers toward organic and chemical-free products, and increasing personal care spending are key factors driving growth of the mass beauty & personal care products sector in the U.S.

Consistently increasing millennial population in the country's workforce coupled with surging demand for customized mass beauty & personal care products for hair from fashion and entertainment industries is among the most prominent driving factors for the skincare products category.

Will China Offer Increasing Opportunities for Suppliers of Mass Beauty & Personal Care Products?

China is seeing a tremendous increase in demand for mass beauty products. Rise in population along with increase in purchasing power of consumers in China is expected to boost demand for mass beauty & personal care products to avoid skin problems.

Rising awareness regarding cosmetics products such as facial makeup and hairstyling and color products is slated to drive market growth over the next ten years. Demand for multifunctional products is driving market innovation, as price-sensitive customers are going in for those products that provide hydration and protection to the skin.

Growing use of virtual technologies in the country will enhance online shopping among consumers, and is expected to gradually increase sales of mass beauty & personal care products.

Category-wise Insights

Why is the Popularity of Oral Hygiene Products Rising Rapidly?

Other segments are expected to grow slowly, while sales of oral hygiene products are expected to increase 2.2X over the forecast period.

Rapidly altering lifestyles and unhealthy diets, including sugar-rich food, and rising consumption of alcohol and tobacco have made oral health a major public health problem across the world.

According to WHO, oral diseases are a major issue for many nations and affect people lifelong, leading to pain, discomfort, disfigurement, and even mortality.

With rising expenditure on oral healthcare, consumers are now taking more preventive measures, this driving demand for oral hygiene products that are effective.

Will Increasing e-Commerce Penetration Drive Sales of Mass Beauty & Personal Care Products?

The global market is envisaged to find crucial growth prospects on the back of rising Internet penetration. Manufacturers could increase the sales of their mass beauty & personal care products in rural settings with the growing use of e-commerce.

e-Commerce platforms tend to provide more offers and discounts, which pursue consumers to shop online for branded beauty products. In addition, these platforms offer ease of access and a better shopping experience, along with several other benefits. All these factors are predicted to contribute to increased sales of mass beauty & personal care products over the coming years.

Has COVID-19 Impacted Demand for Mass Beauty & Personal Care Products?

A major issue faced by manufacturers during the COVID-19 situation was disrupted supply chains, especially for cosmetics, as during lockdowns, countries closed their borders or raised trade barriers. As a result, mass beauty & personal care product manufacturers and exporters were facing high competition to export their goods.

Furthermore, on-premise sales through supermarkets and convenience stores witnessed a decline due to subsequent lockdowns and closure of retail stores, as individuals have been practicing social distancing measures and avoiding gatherings and outings. However, sales through online retail channels majorly supported market penetration.

Competitive Landscape

The global market for mass beauty & personal care products is highly competitive, with a strong presence of regional and global players.

Mass beauty & personal care fragrances manufacturing companies have spent considerably on improving quality and product innovation in terms of ingredients, functionality, and packaging.

• In May 2020, with stores closed, M•A•C Cosmetics expanded AR (Augmented Reality) try-on for its e-commerce website. Its AR try-on tool comes at a time when shopping habits and the retail environment continue to change post-COVID-19 shutdowns. The company is hoping that its AR-play will be used as an omnichannel tool moving forward. The tool is available for lip and eye products, and the company is expanding the feature to its other range of products.

Mass Beauty & Personal Care Products Industry Report Scope

Key Segments Covered in Mass Beauty & Personal Care Products Industry Research

• Type

  • Mass Beauty and Personal Care Color Cosmetics
  • Mass Beauty and Personal Care Products for Hair
  • Mass Beauty and Personal Care Products for Skin
  • Mass Beauty and Personal Care Products for Oral hygiene
  • Mass Beauty and Personal Care Fragrances

• Sales Channel

  • Supermarkets or Hypermarkets
  • Specialist Retailers
  • Independent Retailers
  • e-Commerce

Mass Beauty & Personal Care Products Market: Report Scope

A recent study by Fact.MR on the mass beauty & personal care products market offers a 10-year forecast for 2021 to 2031. The study analyzes crucial trends that are currently determining the growth of the market. This report explicates recent market developments, strategic market growth analysis, market size, category market growths, product approvals, product launches, geographical expansions, and technological innovations associated with mass beauty & personal care products market!

The study also provides the dynamics responsible for influencing the future status of the mass beauty & personal care products market over the forecast period. A detailed assessment of value chain analysis, business execution, and supply chain analysis across regional markets has been covered in the report.

A list of prominent companies manufacturing mass beauty & personal care products, along with their product portfolios, enhances the reliability of this comprehensive research study.

Report Summary

The study offers comprehensive analysis on diverse features, including production capacities, demand, product developments, revenue generation, and sales of mass beauty & personal care products across the globe.

A comprehensive estimate on the market has been provided through an optimistic as well as a conservative scenario, taking into account the sales of mass beauty & personal care products during the forecast period. Price point comparison by region with global average price is also considered in the study.

Key Questions Answered in Report

• Which are the most lucrative markets for mass beauty & personal care products?
• Which factors will impact growth of the market?
• How will changing trends impact the strategies of market players?
• How can market players capture the low-hanging opportunities across regions?
• Which companies are leading the mass beauty & personal care products industry?
• What are the winning strategies of stakeholders in the market?

Analysis on Market Size Evaluation

The market has been analyzed for each segment in terms of volume (‘000 Units) and value (US$ Mn).

Market estimates at global and regional levels for mass beauty & personal care products are available in terms of “US$ Mn” for value and in “‘000 Units” for volume. A Y-o-Y growth contrast on prominent market segments, along with market attractiveness evaluation, has been incorporated in the report.

Furthermore, absolute dollar opportunity analysis of all the segments adds prominence to the report. Absolute dollar opportunity plays a crucial role in assessing the level of opportunity that a manufacturer/distributor can look to achieve, along with identifying potential resources, considering the sales and distribution perspective in the global mass beauty & personal care products market.

Inspected Assessment on Regional Segments

Key sections have been elaborated in the report, which have helped deliver projections on regional markets. These chapters include regional macros (political, economic, and business environment outlook), which are expected to have a momentous influence on the growth of the mass beauty & personal care products market during the forecast period.

Country-specific valuation on demand for mass beauty & personal care products has been offered for each region, along with market scope estimates and forecasts, price index, and impact analysis of the dynamics of prominence in regions and countries. For all regional markets, Y-o-Y growth estimates have also been incorporated in the report.

Detailed breakup in terms of value and volume for emerging countries has also been included in the report.

Competition Analysis

The report sheds light on leading manufacturers of mass beauty & personal care products, along with their detailed profiles. Essential and up-to-date data related to market performers who are principally engaged in offering mass beauty & personal care products has been brought with the help of a detailed dashboard view. Market share analysis and comparison of prominent players provided in the report permits report readers to take preemptive steps in advancing their businesses.

Company profiles have been included in the report, which include essentials such as product portfolios and key strategies, along with all-inclusive SWOT analysis on each player. Company presence is mapped and presented through a matrix for all the prominent players, thus providing readers with actionable insights, which helps in thoughtfully presenting the market status, and predicting the competition level in the mass beauty & personal care products market.

Research Methodology

In Fact.MR’s study, a unique research methodology is utilized to conduct extensive research on the growth of mass beauty & personal care products market, and reach conclusions on the future growth parameters. This research methodology is a combination of primary and secondary research, which helps analysts ensure the accuracy and reliability of the drawn conclusions.

Secondary resources referred to by analysts during the preparation of the market study include statistics from governmental organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, all of whom have contributed to the development of the research report as a primary resource.